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Truecaller Collaborates With GoKwik to Minimise Returns for E-Commerce Brands

GoKwik has partnered with international caller identification platform Truecaller for immediate verification of shoppers to present a seamless buying expertise and cut back returns for e-commerce and digital-first manufacturers in India. The collaboration between GoKwik and Truecaller goals to enhance conversions and cut back RTOs (return to origin) by figuring out and verifying customers conveniently.

RTO or Return to Origin is a significant ache level for e-commerce and on-line retailers because it straight impacts their revenues and earnings. According to industry-wide knowledge, about 20 p.c of orders get returned to origin. If the order is positioned by way of money on supply mode, this quantity rises to as excessive as 40 p.c.

“With this partnership, shoppers will have a new wave of convenience shopping, resulting in higher conversions, and profitability for merchants as well along with robust RTO fraud prevention,” stated Chirag Taneja, Co-founder, and CEO at GoKwik.

Following the partnership, clients would not have to manually refill names, telephone numbers, and different particulars or trouble about OTP points.

e-commerce fraud is likely one of the largest causes for RTO. Through the collaboration, the businesses will guarantee higher precision in monitoring unverified clients who will probably be extra doubtless to commit an RTO fraud.

Top D2C manufacturers like Bombay Shaving Company, Neeman’s, and Sanfe have already enabled log in by way of Truecaller on GoKwik to enhance the general person expertise.

Truecaller is a vital a part of on a regular basis communication for over 320 million energetic customers, with half a billion downloads since launch and shut to 38 billion undesirable calls recognized and blocked in 2021.


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